Advertising
Toc toc toc
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Les rencontres s’enchaînent mais ne se ressemblent pas à la maison Delune. Et Geert De Taeye vient de nous rendre visite.
Jeune photographe de talent, Geert nous a fait le plaisir de nous présenter son book. Le moins que l’on puisse dire, c’est que l’artiste a une « patte » accomplie.
Entendez par là que chacune de ses réalisations semble dotée d’une âme… C’est impressionnant. Que ce soit un portrait, un paysage, intérieur ou extérieur, le travail sur la lumière est comme… magique.On suit un vrai fil rouge de la première à la dernière page du book. La maîtrise est totale, le voyage… passionnant.
On vous le conseille !
Pour son site, c’est par ici.
Added in Advertising, Art, Belgium, Inspiration, Photography | No comments »| Permalink
Il y a plus cool que des vacances.
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Added in Advertising, Work | 2 Comments »| Permalink
Graduation Day
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Since the 1st of June people can start up their own little company with just one single euro. For our human resources account Securex we set up a simple action: during graduation day at the University and College for Higher Education Brussels HUB, we distributed a leaflet with 1 euro attached to all young graduates. In this way we showed those young ambitious entrepreneurs that Securex is ready to help with the launch of their first company.
Music: “Nematomorpha” by The Dancing Naked Ladies
Added in Advertising, Belgian campaigns, Belgium, Education, Work | No comments »| Permalink
Watch out for green drivers.
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According to a study, when people feel they have been morally virtuous by saving the planet through their purchases of organic baby food, for example, it leads to the “licensing [of] selfish and morally questionable behaviour”, otherwise known as “moral balancing” or “compensatory ethics”. Guardian, 15 March 2010
Observe one of the most counterproductive campaigns of this month: Green but Mean. Dutch people who drive a green car are mean. Based on a study of the University of Toronto, that’s what Spanish automobile manufacturer Seat tells us. In their new campaign for the Ibiza 1.2 TDI Ecomotive they used some good old candid camera tricks that showed a really mean girl driving this really green car, and behaving quite selfish. In the end, when the candid camera victims got pissed off seriously, the girl offered them a cactus(!) to apologize for the bad joke, and her mean behaviour. Instead of linking Seat to green, they managed to link Seat to annoying and mean. Not what they were up to, I presume.
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천만에요 !
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The Deluners welcome a new creative !
Christian, Dutch born in Seoul, living in Antwerp, reinforces the creative team for 6 weeks. He will share with us his experience as Art Director and Web Developer. Chris is passionate about creativity, advertising, graphic design, web standards and technologies.
He has also been working for:
• Leo Burnett Amsterdam
• Headline Communications Amsterdam
• McCann Erickson Amstelveen
• Brandhome AntwerpChristian’s brain will be shared between JWT and JWT Dialogue, our digital section.
So as Koreans say: 천만에요 ! (Welcome !)Check his portfolio
Or follow him on twitter: @pasdelart
Added in Advertising, Digital, Life @ JWT Group Belgium | No comments »| Permalink













